Passion is at the heart of Buccellati, the iconic Italian jewelry maison. CEO Nicolas Luchsinger shares how curiosity fuels their creative process, blending innovative design with masterful craftsmanship. He will highlight how specialized techniques—engraving, openwork, enchaining, and twisted thread—are preserved and passed down, with the Accademia Buccellati ensuring these artisanal traditions endure. Meticulous material research and selection remain central to every creation. 

Luchsinger will share a future-facing perspective on luxury—rooted in tradition, yet responsive to the expectations of a new generation shaped by innovation, culture, and change. Buccellati’s vision extends beyond jewelry, forging connections with art and design through collaborations like the “Naturalia” exhibition with Balich Wonder Studio, reflecting the brand’s ongoing dialogue with creativity and nature. Mr. Luchsinger will also introduce the Piano Nobile showroom, an exclusive haven designed by Chahan Minassian, redefining the luxury experience.