In this keynote, Benjamin Moser—Curator and Director of Design Prize Switzerland—explores the transformative power of design at the intersection of culture and economic change, and how this vision is shaping a new era for the prize.​ 

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He will share how the national competition encourages design and enables new ideas through its recent transformation and innovations, including Long Valley Island, an initiative that blends design, culinary experiences, and authentic community engagement. Finally, Moser will outline his vision for the future of Swiss design.